Ms. Yi Xiaoli, Chairperson of China Stationery & Sporting Goods Association (CSSGA), led a delegation to conduct an official research visit at Megos Group. The delegation was warmly received by General Manager Colin, Deputy General Manager Zou Shengli, and department heads including Marketing leadership.

General Manager Ye Weilun introduced the development history and business model of Megos to the research team. Megos, formerly known as Miskar, is an IP industrial ecosystem platform focusing on product R&D. Its products cover sports-inspired toys, fashionable travel gear, outdoor home furnishings and other fields, continuously providing consumers with immersive trendy products.

General Manager Ye provided a detailed account of Megos’s IP operation strategies, supply chain integration management, domestic and international warehousing and logistics bases, and the construction of its marketing promotion matrix. He stated that Megos aims to establish an all-encompassing IP industrial ecosystem platform integrating design, supply chain, sales, logistics, and services, covering sectors such as sports-inspired toys, fashionable travel products, and outdoor home furnishings.

Chairman Yi affirmed our company’s unremitting perseverance over the past four decades in the sports field, as well as our corporate spirit of professionalism, dedication, and entrepreneurship. She also commended our company’s exploratory spirit in product research and development, as well as category expansion. She pointed out that Megos not only meets the diverse needs of consumers, but also closely combines popular culture with the sports spirit, fully demonstrating the company’s innovative and creative capabilities. We wish Megos all the best!